Certified Odoo Partner · DACH region
Add a second channel and your stock figure starts lying.
Odoo for brands that source their own product and sell it across multiple channels. Built by people who ran those operations themselves.
Show us where it hurts How we work
Already on Odoo, but it doesn't match how you work? Have us take over your setup →
Three systems, three answers — and the campaign goes live Thursday.
Add a second channel and your stock figure starts lying.
Odoo for brands that source their own product and sell it across multiple channels. Built by people who ran those operations themselves.
Show us where it hurts How we work
Already on Odoo, but it doesn't match how you work? Have us take over your setup →
Certified Odoo Partner · DACH region
Three systems, three answers — and the campaign goes live Thursday.

0
manual order entry at Carromco
3 months
to go-live at VELLO
v11 → v17
clean migration at Austrian Audio
100 %
on-time delivery at woom
WHAT WE WORK ON
Four links. One chain.
Brands with a physical product all share the same value chain. It almost always breaks in the same place: where one warehouse meets several channels..
Sourcing
Purchasing workflows, supplier performance, lead times, import handling.
Manufacturing
Multi-level bills of materials, variants, in-house production, subcontracting.
Warehouse
Several stock locations — and still one figure you can trust in real time.
Channels
Webshop, marketplaces, retail and B2B — out of the same warehouse.
This is where it breaks:
Four channels draw on the same warehouse, but each one calculates its own stock. Past that point no additional tool helps — only a shared source of truth..
SOUND FAMILIAR?
Your setup isn't broken. It just isn't yours anymore.
It grew with you, piece by piece, and every piece made sense at the time. Only now, nobody can see the whole thing.
01
Three systems for one view of stock
And in the end someone counts by hand, because none of the three numbers can be trusted.
02
A purchasing spreadsheet nobody fully understands
Grown over years, maintained by one person — and that person is on holiday.
03
Orders get retyped instead of processed
Copy-paste imports, labels one by one, tracking numbers keyed back in by hand.
04
Component demand and production plan live in one person's head
Bills of materials, serial numbers, lead times — almost none of it written down.
05
You find out about problems after they've cost money
The stock-out surfaces once the campaign is live. Not before.
At woom we tied customer orders to containers that were still at sea.
Custom lot allocation, so sales could sell goods that hadn't physically arrived — without two customers ending up assigned the same pallet. Things like that don't occur to you while configuring software. You know them because you've sat in planning yourself.
APPROACH
A conversation. Not a quote.
Before you spend money, you see your own scenario running in Odoo. Not a demo with sample data — yours.
Understand
We start with a conversation, not a quote. Where does it jam — purchasing, inventory or production?
Show
Using a sample demo, we show how your workflow is mapped in Odoo—even before any budget is spent.
Scope & budget
Transparent prioritisation: what has to be there at go-live, and what belongs in phase two.
Implement & train
Configuration, the adaptations that are genuinely needed, and real change management with your team.
Hand over
Your team runs the system. You own the wheel, not an outside consultant.
Stay proactive
We stay in the numbers. If we spot a discrepancy, we come to you — before your customer does.
CLIENTS
Four situations you might recognise
woom
Kids' bikes, Vienna · International scale-up
Every operational process consolidated from Excel and a limited ERP into Odoo: purchasing, sales, inventory, B2B shop and B2C Shopify sync. At the core, custom lot allocation tying customer orders to container shipments still at sea.
100%
on-time delivery
5 → 120
employees
5 years
alongside them
Carromco
Leisure & sports games, Hamburg · Brand since 1986
Order flows from Amazon, eBay and Otto Market run straight into purchasing, inventory and accounting. The carrier integration generates labels automatically and pushes tracking numbers back — with zero manual typing.
3
marketplaces
0
manual entry
1
new shop
VELLO
E-bikes & folding bikes · B2C and retail
Replaced TradeGecko and unified POS, B2C and the B2B portal in one system — with channel-specific invoicing and dealer tier pricing. Plus bills of materials, serial numbers and automatic lead-time replenishment..
3 months
to go-live
3
channels
1
stock figure
Austrian Audio
Professional audio, Vienna · Manufacturing
A heavily customised, stuck Odoo v11 brought onto clean v17 standard architecture. Multi-stage manufacturing and goods movements between warehouses, production sites and subcontractors now run on automated routings.
v11 → v17
migration
3
routing levels
100%
maintainable
YOU ALREADY HAVE A SYSTEM
Odoo runs at your company. Just not the way you work.
Two of our four client stories weren't new implementations but takeovers. We look at existing systems before anyone starts talking about migration.
• Every small change needs a ticket with your partner
• The upgrade has been postponed for years
• Customisation where the standard would have done
• Excel is running alongside the ERP again
Have us take over your setup →
WHO WE ARE
We implemented it ourselves first. Then built it for others.
Hands-on experience during rapid scaling turned into an official Odoo partnership — dedicated to brands with a physical product.
2014–2020
woom — from user to expert
Implemented Odoo at woom and carried the scale-up from 5 to 120 employees from the inside.
2020
Sustatio, Vienna
Hands-on experience turned into an official Odoo partnership. First client: VELLO.
2022
Veeject, Vienna
Focused on product brands hitting operational bottlenecks in the European market.
EUROPE
Vadim
Lakshika
IS THIS A FIT?
We're not the right address for everyone
So neither of us wastes time — here's honestly when a conversation makes sense and when it doesn't.
Good fit
A physical product — (internationally) sourced and/or in-house manufacturing
5–150 employees
Probably not a fit
You want to leave your processes untouched and only swap the software
You're after the cheapest installation, not the best-fitting process
Not in the core profile, but you recognise yourself in the points on the left? Get in touch. We're an Odoo partner focused on product brands — not exclusively. In a first call we'll tell you honestly whether we're the right fit.
•
WHAT WE WORK ON
Four links. One chain.
Brands with a physical product all share the same value chain. It almost always breaks in the same place: where one warehouse meets several channels.
This is where it breaks:
Four channels draw on the same warehouse, but each one calculates its own stock. Past that point no additional tool helps — only a shared source of truth..
Sourcing
Purchasing workflows, supplier performance, lead times, import handling.
Manufacturing
Multi-level bills of materials, variants, in-house production, subcontracting.
Warehouse
Several stock locations — and still one figure you can trust in real time.
Channels
Webshop, marketplaces, retail and B2B — out of the same warehouse.
SOUND FAMILIAR?
Your setup isn't broken. It just isn't yours anymore.
It grew with you, piece by piece, and every piece made sense at the time. Only now, nobody can see the whole thing.
01
Three systems for one view of stock
And in the end someone counts by hand, because none of the three numbers can be trusted.
02
A purchasing spreadsheet nobody fully understands
Grown over years, maintained by one person — and that person is on holiday.
03
Orders get retyped instead of processed
Copy-paste imports, labels one by one, tracking numbers keyed back in by hand.
04
Component demand and production plan live in one person's head
Bills of materials, serial numbers, lead times — almost none of it written down.
05
You find out about problems after they've cost money
The stock-out surfaces once the campaign is live. Not before.
At woom we tied customer orders to containers that were still at sea.
Custom lot allocation, so sales could sell goods that hadn't physically arrived — without two customers ending up assigned the same pallet. Things like that don't occur to you while configuring software. You know them because you've sat in planning yourself.
APPROACH
A conversation. Not a quote.
Before you spend any money, we’ll show you—using an example from your industry—what your workflow in Odoo would look like. This way, you can see early on whether you’re heading in the right direction.
Understand
We start with a conversation, not a quote. Where does it jam — purchasing, inventory or production?
Show
Using a sample demo, we show how your workflow is mapped in Odoo—even before any budget is spent.
Scope & budget
Transparent prioritisation: what has to be there at go-live, and what belongs in phase two.
Implement & train
Configuration, the adaptations that are genuinely needed, and real change management with your team.
Hand over
Your team runs the system. You own the wheel, not an outside consultant.
Stay proactive
We stay in the numbers. If we spot a discrepancy, we come to you — before your customer does.
CLIENTS
Four situations you might recognise
woom
Kids' bikes, Vienna · International scale-up
Every operational process consolidated from Excel and a limited ERP into Odoo: purchasing, sales, inventory, B2B shop and B2C Shopify sync. At the core, custom lot allocation tying customer orders to container shipments still at sea.
100%
on-time delivery
5 → 120
employees
5 years
alongside them
Carromco
Leisure & sports games, Hamburg · Brand since 1986
Order flows from Amazon, eBay and Otto Market run straight into purchasing, inventory and accounting. The carrier integration generates labels automatically and pushes tracking numbers back — with zero manual typing.
3
market-places
0
manual entry
1
new shop
VELLO
E-bikes & folding bikes · B2C and retail
Replaced TradeGecko and unified POS, B2C and the B2B portal in one system — with channel-specific invoicing and dealer tier pricing. Plus bills of materials, serial numbers and automatic lead-time replenishment.
3 months
to go-live
3
channels
1
stock figure
Austrian Audio
Professional audio, Vienna · Manufacturing
A heavily customised, stuck Odoo v11 brought onto clean v17 standard architecture. Multi-stage manufacturing and goods movements between warehouses, production sites and subcontractors now run on automated routings.
v11→v17
migration
3
routing levels
100%
maintai-nable
YOU ALREADY HAVE A SYSTEM
Odoo runs at your company. Just not the way you work.
Two of our four client stories weren't new implementations but takeovers. We look at existing systems before anyone starts talking about migration.
• Every small change needs a ticket with your partner
• The upgrade has been postponed for years
• Customisation where the standard would have done
• Excel is running alongside the ERP again
WHO WE ARE
We implemented it ourselves first. Then built it for others.
Hands-on experience during rapid scaling turned into an official Odoo partnership — dedicated to brands with a physical product.
2014–2020
woom — from user to expert
Implemented Odoo at woom and carried the scale-up from 5 to 120 employees from the inside.
2020
Sustatio, Vienna
Hands-on experience turned into an official Odoo partnership. First client: VELLO.
2022
Veeject, Vienna
Focused on product brands hitting operational bottlenecks in the European market.
EUROPE
Vadim
Chief Executive Officer · formerly COO at woom · MSc in Supply Chain Management
Lakshika
IS THIS A FIT?
We're not the right address for everyone
So neither of us wastes time — here's honestly when a conversation makes sense and when it doesn't.
Good fit
A physical product — (internationally) sourced and/or in-house manufacturing
5–150 employees
Probably not a fit
You want to leave your processes untouched and only swap the software
You're after the cheapest installation, not the best-fitting process
Not in the core profile, but you recognise yourself in the points on the left? Get in touch. We're an Odoo partner focused on product brands — not exclusively. In a first call we'll tell you honestly whether we're the right fit.
•
NEXT STEP
Tell us where it's jamming
Describe the situation briefly and we'll come back within one working day with two slots. In the call we'll show you your own scenario directly in Odoo.
45 minutes, video or phone
If we're not the right fit, we'll say so in the call
Answers to all your questions
We specialize in companies with physical products and multiple sales channels—areas where we are already familiar with the workflows, eliminating the need for lengthy explanations. However, we also work with other sectors. Whether dealing with an engineering firm, a manufacturer, or a trading company, we have the ability to engage with your specific operational requirements and grasp the essence of your needs. Drawing on our cross-industry experience, we confidently tackle complex challenges.
Depending on the project's complexity and the pace set by the client, the timeframe can range from weeks to six months. We aim to adapt to the specific needs and urgency of your project.
Our process improvements are closely integrated with ERP solutions, with a particular specialization in Odoo ERP. However, we are also flexible and can adapt to your specific system environment.
In a nutshell, our approach to selecting the right ERP system begins by identifying key needs and pain points, while also taking into account factors such as the client's budget, current operations, and system environment.
To ensure a smooth transition, we engage key users in the change process from the start, collaboratively tailor process changes with them, and rigorously test processes in a real operational environment. This approach guarantees that the switch to the new setup will be as smooth as possible.