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  Certified Odoo Partner · DACH region

Add a second channel and your stock figure starts lying.


Odoo for brands that source their own product and sell it across multiple channels. Built by people who ran those operations themselves.

Show us where it hurts How we work

Already on Odoo, but it doesn't match how you work? Have us take over your setup →

woom · VELLO · Austrian Audio · Carromco

Which number is right?

Three systems, three answers — and the campaign goes live Thursday.


Add a second channel and your stock figure starts lying.


Odoo for brands that source their own product and sell it across multiple channels. Built by people who ran those operations themselves.

Show us where it hurts How we work

Already on Odoo, but it doesn't match how you work? Have us take over your setup →


woom VELLO Austrian Audio Carromco

   Certified Odoo Partner · DACH region

Which number is right?

Three systems, three answers — and the campaign goes live Thursday.

0

manual order entry at Carromco

3 months

to go-live at VELLO

v11 → v17

clean migration at Austrian Audio

100 %

on-time delivery at woom

WHAT WE WORK ON


Four links. One chain.

Brands with a physical product all share the same value chain. It almost always breaks in the same place: where one warehouse meets several channels..

Sourcing

Purchasing workflows, supplier performance, lead times, import handling.

Manufacturing

Multi-level bills of materials, variants, in-house production, subcontracting.

Warehouse

Several stock locations — and still one figure you can trust in real time.

Channels

Webshop, marketplaces, retail and B2B — out of the same warehouse.


This is where it breaks:

Four channels draw on the same warehouse, but each one calculates its own stock. Past that point no additional tool helps — only a shared source of truth..

SOUND FAMILIAR?


Your setup isn't broken. It just isn't yours anymore.

It grew with you, piece by piece, and every piece made sense at the time. Only now, nobody can see the whole thing. 


01


Three systems for one view of stock

And in the end someone counts by hand, because none of the three numbers can be trusted.


02


A purchasing spreadsheet nobody fully understands

Grown over years, maintained by one person — and that person is on holiday.


03


Orders get retyped instead of processed

Copy-paste imports, labels one by one, tracking numbers keyed back in by hand.


04


Component demand and production plan live in one person's head

Bills of materials, serial numbers, lead times — almost none of it written down.


05


You find out about problems after they've cost money

The stock-out surfaces once the campaign is live. Not before.

At woom we tied customer orders to containers that were still at sea.

Custom lot allocation, so sales could sell goods that hadn't physically arrived — without two customers ending up assigned the same pallet. Things like that don't occur to you while configuring software. You know them because you've sat in planning yourself.

APPROACH


A conversation. Not a quote.

Before you spend money, you see your own scenario running in Odoo. Not a demo with sample data — yours.

01

Understand

We start with a conversation, not a quote. Where does it jam — purchasing, inventory or production? 

02

Show

Using a sample demo, we show how your workflow is mapped in Odoo—even before any budget is spent.

03

Scope & budget

Transparent prioritisation: what has to be there at go-live, and what belongs in phase two.

04

Implement & train

Configuration, the adaptations that are genuinely needed, and real change management with your team.

05

Hand over

Your team runs the system. You own the wheel, not an outside consultant.

06

Stay proactive

We stay in the numbers. If we spot a discrepancy, we come to you — before your customer does.

CLIENTS


Four situations you might recognise

woom

Kids' bikes, Vienna · International scale-up

Every operational process consolidated from Excel and a limited ERP into Odoo: purchasing, sales, inventory, B2B shop and B2C Shopify sync. At the core, custom lot allocation tying customer orders to container shipments still at sea.

100%
on-time delivery
5 120
employees
5 years
alongside them

Carromco

Leisure & sports games, Hamburg · Brand since 1986

Order flows from Amazon, eBay and Otto Market run straight into purchasing, inventory and accounting. The carrier integration generates labels automatically and pushes tracking numbers back — with zero manual typing.

3
marketplaces
0
manual entry
1
new shop

VELLO

E-bikes & folding bikes · B2C and retail

Replaced TradeGecko and unified POS, B2C and the B2B portal in one system — with channel-specific invoicing and dealer tier pricing. Plus bills of materials, serial numbers and automatic lead-time replenishment..

3 months
to go-live
3
channels
1
stock figure

Austrian Audio

Professional audio, Vienna · Manufacturing

A heavily customised, stuck Odoo v11 brought onto clean v17 standard architecture. Multi-stage manufacturing and goods movements between warehouses, production sites and subcontractors now run on automated routings.

v11v17
migration
3
routing levels
100%
maintainable

YOU ALREADY HAVE A SYSTEM


Odoo runs at your company. Just not the way you work.


Two of our four client stories weren't new implementations but takeovers. We look at existing systems before anyone starts talking about migration.

Every small change needs a ticket with your partner

The upgrade has been postponed for years

Customisation where the standard would have done

Excel is running alongside the ERP again


Have us take over your setup →


WHO WE ARE


We implemented it ourselves first. Then built it for others.

Hands-on experience during rapid scaling turned into an official Odoo partnership — dedicated to brands with a physical product.

2014–2020

woom — from user to expert

Implemented Odoo at woom and carried the scale-up from 5 to 120 employees from the inside.

2020

Sustatio, Vienna

Hands-on experience turned into an official Odoo partnership. First client: VELLO.

2022

Veeject, Vienna

Focused on product brands hitting operational bottlenecks in the European market.

EUROPE

Vadim
Chief Executive Officer · formerly COO at woom  · MSc in Supply Chain Management

Lakshika
Technical Chief Officer · Architecture· Software Engineering


IS THIS A FIT?


We're not the right address for everyone

So neither of us wastes time — here's honestly when a conversation makes sense and when it doesn't.

 Good fit



A physical product — (internationally) sourced and/or in-house manufacturing


At least two active sales channels out of the same warehouse


Operational complexity is growing faster than your processes


5–150 employees

 Probably not a fit



You want to leave your processes untouched and only swap the software


The decision is meant to happen without operations in the room


Nobody internally has time to carry the project


You're after the cheapest installation, not the best-fitting process

Not in the core profile, but you recognise yourself in the points on the left? Get in touch. We're an Odoo partner focused on product brands — not exclusively. In a first call we'll tell you honestly whether we're the right fit.

WHAT WE WORK ON


Four links. One chain.

Brands with a physical product all share the same value chain. It almost always breaks in the same place: where one warehouse meets several channels.










This is where it breaks:

Four channels draw on the same warehouse, but each one calculates its own stock. Past that point no additional tool helps — only a shared source of truth..

Sourcing

Purchasing workflows, supplier performance, lead times, import handling.

Manufacturing

Multi-level bills of materials, variants, in-house production, subcontracting.

Warehouse

Several stock locations — and still one figure you can trust in real time.

Channels

Webshop, marketplaces, retail and B2B — out of the same warehouse.

SOUND FAMILIAR?


Your setup isn't broken. It just isn't yours anymore.

It grew with you, piece by piece, and every piece made sense at the time. Only now, nobody can see the whole thing. 















01


Three systems for one view of stock

And in the end someone counts by hand, because none of the three numbers can be trusted.


02


A purchasing spreadsheet nobody fully understands

Grown over years, maintained by one person — and that person is on holiday.


03


Orders get retyped instead of processed

Copy-paste imports, labels one by one, tracking numbers keyed back in by hand.


04


Component demand and production plan live in one person's head

Bills of materials, serial numbers, lead times — almost none of it written down.


05


You find out about problems after they've cost money

The stock-out surfaces once the campaign is live. Not before.

At woom we tied customer orders to containers that were still at sea.

Custom lot allocation, so sales could sell goods that hadn't physically arrived — without two customers ending up assigned the same pallet. Things like that don't occur to you while configuring software. You know them because you've sat in planning yourself.

APPROACH


A conversation. Not a quote.

Before you spend any money, we’ll show you—using an example from your industry—what your workflow in Odoo would look like. This way, you can see early on whether you’re heading in the right direction.













01

Understand

We start with a conversation, not a quote. Where does it jam — purchasing, inventory or production? 

02

Show

Using a sample demo, we show how your workflow is mapped in Odoo—even before any budget is spent.

03

Scope & budget

Transparent prioritisation: what has to be there at go-live, and what belongs in phase two.

04

Implement & train

Configuration, the adaptations that are genuinely needed, and real change management with your team.

05

Hand over

Your team runs the system. You own the wheel, not an outside consultant.

06

Stay proactive

We stay in the numbers. If we spot a discrepancy, we come to you — before your customer does.

CLIENTS


Four situations you might recognise














woom

Kids' bikes, Vienna · International scale-up

Every operational process consolidated from Excel and a limited ERP into Odoo: purchasing, sales, inventory, B2B shop and B2C Shopify sync. At the core, custom lot allocation tying customer orders to container shipments still at sea.

100%
on-time delivery
→ 120
employees
years
alongside them

Carromco

Leisure & sports games, Hamburg · Brand since 1986

Order flows from Amazon, eBay and Otto Market run straight into purchasing, inventory and accounting. The carrier integration generates labels automatically and pushes tracking numbers back — with zero manual typing.

3
market-places
0
manual entry
1
new shop

VELLO

E-bikes & folding bikes · B2C and retail

Replaced TradeGecko and unified POS, B2C and the B2B portal in one system — with channel-specific invoicing and dealer tier pricing. Plus bills of materials, serial numbers and automatic lead-time replenishment.

months
to go-live
3
channels
1
stock figure

Austrian Audio

Professional audio, Vienna · Manufacturing

A heavily customised, stuck Odoo v11 brought onto clean v17 standard architecture. Multi-stage manufacturing and goods movements between warehouses, production sites and subcontractors now run on automated routings.

v11→v17
migration
3
routing levels
100%
maintai-nable

YOU ALREADY HAVE A SYSTEM


Odoo runs at your company. Just not the way you work.


Two of our four client stories weren't new implementations but takeovers. We look at existing systems before anyone starts talking about migration.


Have us take over your setup →

Every small change needs a ticket with your partner

The upgrade has been postponed for years

Customisation where the standard would have done

Excel is running alongside the ERP again


WHO WE ARE


We implemented it ourselves first. Then built it for others.

Hands-on experience during rapid scaling turned into an official Odoo partnership — dedicated to brands with a physical product.

2014–2020

woom — from user to expert

Implemented Odoo at woom and carried the scale-up from 5 to 120 employees from the inside.

2020

Sustatio, Vienna

Hands-on experience turned into an official Odoo partnership. First client: VELLO.

2022

Veeject, Vienna

Focused on product brands hitting operational bottlenecks in the European market.

EUROPE




Vadim

Chief Executive Officer · formerly COO at woom  · MSc in Supply Chain Management

Lakshika
Technical Chief Officer · Architecture· Software Engineering



IS THIS A FIT?


We're not the right address for everyone

So neither of us wastes time — here's honestly when a conversation makes sense and when it doesn't.

 Good fit



A physical product — (internationally) sourced and/or in-house manufacturing


At least two active sales channels out of the same warehouse


Operational complexity is growing faster than your processes


5–150 employees

 Probably not a fit



You want to leave your processes untouched and only swap the software


The decision is meant to happen without operations in the room


Nobody internally has time to carry the project


You're after the cheapest installation, not the best-fitting process



Not in the core profile, but you recognise yourself in the points on the left? Get in touch. We're an Odoo partner focused on product brands — not exclusively. In a first call we'll tell you honestly whether we're the right fit.

NEXT STEP


Tell us where it's jamming

Describe the situation briefly and we'll come back within one working day with two slots. In the call we'll show you your own scenario directly in Odoo.


45 minutes, video or phone


You'll speak to someone who has run operations


Not a sales call, no obligation afterwards


If we're not the right fit, we'll say so in the call

We only use your details to reply to this request.

Answers to all your questions


We specialize in companies with physical products and multiple sales channels—areas where we are already familiar with the workflows, eliminating the need for lengthy explanations. However, we also work with other sectors. Whether dealing with an engineering firm, a manufacturer, or a trading company, we have the ability to engage with your specific operational requirements and grasp the essence of your needs. Drawing on our cross-industry experience, we confidently tackle complex challenges.

Depending on the project's complexity and the pace set by the client, the timeframe can range from weeks to six months. We aim to adapt to the specific needs and urgency of your project.

Our process improvements are closely integrated with ERP solutions, with a particular specialization in Odoo ERP. However, we are also flexible and can adapt to your specific system environment.

In a nutshell, our approach to selecting the right ERP system begins by identifying key needs and pain points, while also taking into account factors such as the client's budget, current operations, and system environment.

To ensure a smooth transition, we engage key users in the change process from the start, collaboratively tailor process changes with them, and rigorously test processes in a real operational environment. This approach guarantees that the switch to the new setup will be as smooth as possible.